The Evolution of Authority
Publishing,
Continued...
Chandler found
success through both self-publishing and traditional publishing and
understands the pros and cons of both. With self-publishing, the
author has more control and typically makes more money per book.
Self-publishing is also a great way to break in to publishing,
demonstrate success and then leverage that success to land a
traditional publishing contract.
Traditional
publishing often brings bigger distribution and exposure, yet none
of that matters if the author isn't doing his/her job by marketing,
marketing, marketing. Like Chandler, more and more authors are
discovering the benefits of using a combination of self- and
traditional publishing to achieve their professional and financial
goals.
It All Leads to
Authority Publishing
In 2007, Chandler
launched
Pro
Publishing Services, a marketing company
specializing in electronic newsletters and Web content. She also
began speaking at business events and conferences and consulting
with authors, speakers and business owners about the power of
marketing on the Internet and publishing books, ebooks and workbooks
to grow a business. She also sold the book store in order to focus
on her new ventures.
Authority
Publishing is the culmination of Chandler's experiences. Owning a
book store was a tremendous opportunity to learn about the book
industry. Authors walked in to the store each week and Chandler was
frustrated by the mistakes she witnessed: lack of editing, amateur
cover designs that clearly looked self-published, books priced
inappropriately, and authors without a marketing plan or any
understanding about the publishing industry.
Authority
Publishing Empowers Authors to Succeed
Chandler's personal
mission is to empower authors to succeed. She also chose to focus on
publishing business, self-help and non-fiction books for several
reasons. Most importantly, she believes that books like these have
the power to change the world one reader at a time. She also enjoys
the challenge of marketing non-fiction books and helping authors
leverage their expertise and develop new revenue streams to
complement their books.
Custom
Self-Publishing - Professional, Personalized, Empowered
Chandler has
assembled a talented team of graphic designers, writers, technology
specialists and project managers to make the publishing process
easier and more effective for authors. Whether you are publishing
your first book or you already have several titles to your credit,
Authority Publishing can assist you in achieving your goals.
Authority
Publishing is a Division of Stephanie Chandler Enterprises, LLC
Visit us online:
Stephanie
Chandler's Author Website
The
Small Business Growth Strategies Blog
Put
our experience to work for you.
Call Authority Publishing Today!
877-800-1097
